Data Privacy in the Business World – The 5 Essential Cornerstones Every business knows the importance of building trust in an audience. In 2023, consumers around the world are far more aware of their data privacy and how it is being used while they are online. As a business, you likely collect user data, and you are (hopefully!) doing it for all the right reasons. But your customers don’t know this. Right now, consumers are looking to implement good internet hygiene; it’s not just about protecting logins anymore, but recognising the scope of the threat and minimising the digital footprint that they leave behind. More and more users know how to delete personal info from the internet and stop representing a profit to data brokers, but they are also growing more principled about the sorts of businesses they lend their data to. The best businesses demonstrate how their practices and scruples differ from all the other companies looking to collect us...