Bud Light loses its title as America’s top-selling beer
In May, Modelo Especial, a Mexican lager made by Constellation Brands close to Mexico City, overtook Bud Light as the most popular beer, a position it had held for more than 20 years. The Anheuser-Busch brand is having a lot of issues as a result of transgender influencer Dylan Mulvaney’s Instagram post showcasing a customized Bud Light can, which was further underlined by the brand’s fall from grace. New Low-Carb Beer Modelo took 8.4% of US retail beer sales for the four weeks that ended on June 3, while Bud Light dropped to second place with 7.3%, according to NIQ statistics provided to consulting company Bump Williams. Bud Light’s dollar sales over that time period were equally dismal, plunging 24.4% while Modelo’s increased 12.2%. The business added that the tendency doesn’t appear to be changing in favor of Bud. As summer progresses, Modelo Especial “seems to be increasing its sales growth each week,” Williams said to CNN. He said that Modelo Oro, the company’s new low-carb...