TEW Magazine

  The global retail industry, especially in the grocery and perishable goods sector, is undergoing one of the most disruptive shifts in its history. Once centered around traditional brick-and-mortar models, the industry is now being reshaped by the rapid growth of e-commerce, shifting consumer expectations, and the increasing need for supply chain transparency. While digital transformation has opened new opportunities, it has also amplified long-standing challenges ranging from food waste and inventory inefficiencies to the absence of real-time freshness visibility. These issues not only impact profitability but also carry broader implications for sustainability and food security. Amid this evolving landscape, Lucas Piccinin , Founding Partner at NETCONV SHOP , identified an opportunity to bridge the gap between technology and retail operations. In 2015, he launched Netconv Delivery, a dark store concept designed to address the complexities of online grocery fulfillment. However, a...